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It’s Official, Kraft Mac & Cheese is Now on Thanksgiving Tables

November 20, 2018 at 9:00 AM EST

Kids Can Eat What They Love and Parents Can Enjoy a Judgment-Free Thanksgiving Dinner

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Nov. 20, 2018-- Thanksgiving is that time of the year when we all get our families together to give thanks for everything we have. But it is also especially hard on parents having to deal with restless kids & a big fancy meal at the dinner table. So for this Thanksgiving, Kraft is encouraging parents to bring Kraft Mac & Cheese to the table so everyone can enjoy a struggle-free celebration!

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181120005084/en/

#ThankfulForMacNCheese (Photo: Business Wire)

#ThankfulForMacNCheese (Photo: Business Wire)

Unlike other holidays, Thanksgiving can be tough on kids with expectations of sitting still, hugs from distant relatives and quirky food, like green bean casseroles, and candied yams, that is only served once a year…and oh yea, no presents.With *75% of American families claiming to have at least one picky eater at home, Kraft Mac & Cheese is one thing parents can rely on to please their picky eaters.

“We want to give parents a moment of relief during the Thanksgiving stress,” says Michelle St Jacques of Kraft Heinz, “Kraft Mac & Cheese is not only guaranteed to get a smile at the table from your kids but also allows the parents to enjoy Thanksgiving dinner and the company of family and friends…and maybe a glass of wine.”

A video showcasing KraftMac & Cheese for Thanksgiving is available on YouTube.com: https://youtu.be/RWj0vA_ivG0.

KraftMac & Cheese products are available at retailers nationwide starting with a suggested retail price of $.99. Contact your nearest store for availability.

Share your thanks for Kraft Mac & Cheese using #ThankfulForMacNCheese on Twitter @kraftmacncheese, Instagram @Kraft_MacandCheese, and Facebook@KraftMacaroniandCheese.

*Source: Study completed by Kraft Heinz Company; online quantitative research, fielded between Nov 10-11, 2018 with 623 households of parents with kids 2-12 years old; nationally representative).

ABOUT THE KRAFT HEINZ COMPANY

The Kraft Heinz Company (NASDAQ: KHC) is the fifth-largest food and beverage company in the world. A globally trusted producer of delicious foods, The Kraft Heinz Company provides high quality, great taste and nutrition for all eating occasions, whether at home, in restaurants or on the go. The Company’s iconic brands include Kraft, Heinz, ABC, Capri Sun, Classico, Jell-O, Kool-Aid, Lunchables, MaxwellHouse, Ore-Ida, OscarMayer, Philadelphia, Planters, Plasmon, Quero,Smart Ones and Velveeta. The Kraft Heinz Company is dedicated to the sustainable health of our people, our planet and our Company. For more information, visit www.kraftheinzcompany.com.

Source: The Kraft Heinz Company

Brooke Scher Mogan
ALISON BROD MARKETING + COMMUNICATIONS
212-230-1800
heinz@alisonbrodmc.com

Lynne Galia
The Kraft Heinz Company
847-646-4396
Lynne.galia@kraftheinz.com